Always Acknowledge Customer Preferences
According to United States Postal Service® statistics, 10 billion visitors went to usps.com in 2016. Those numbers speak to customers visiting to learn about information, services and tracking, but where are your business customers going to for their information, invoices or communications?
Every business owner needs to assess if their customers want their mail or invoices sent by email for review by phone or on a tablet/laptop/desktop. Undoubtedly, a fraction of customers want their information sent to traditional mailbox they open every day. What about if they want both? All those choices impact the business bottom line.
Neopost USA’s Kevin O’Connor says the pillars of business communication that need to be considered include customer engagement and revenue growth.
How to Increase Customer Satisfaction through Effective Communications
Good customer experiences result from effective business communications, which helps build a business’ brand. Automation and multi-channel communication helps companies increase efficiency while helping to meet the challenge of personalizing communications and issuing them to the right person through their...