Infographic: Why Using One Communication Channels is Harming Growth
When communicating, it’s sometimes easy for businesses to prioritize their own requirements over their customers’. Perhaps it’s cheaper or just less hassle to use a single channel, and the bottom line is what matters anyway, right? Wrong!
More Channels, More Sales
Whether it’s through letters, emails or social media, consumers are interacting with each other using a mixture of channels. They want businesses to do the same. Multi-channel communications strategies that incorporate digital and print channels are welcomed by customers, and are more likely to generate engagement, satisfaction and sales.
Our infographic details the most effective communication channels.
Find out how OMS-500 empowers you to communicate with customers on their terms
How to strengthen customer relations
Satisfied customers results in lasting relationships, so organizations are always searching for ways to keep customers engaged. This can be achieved through exclusive deals and great customer service, but one aspect of the relationship that is sometimes deprioritized is communications.
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Every business has demands on its time and the daily task of preparing and getting mail out can take time away from activities that grow the business, like serving customers. Getting the mail out in a timely manner, while making sure it gets to the right customer is essential – without accurate invoices sent...