45 Seconds with a Go-to-Market Strategy Expert
A go-to-market strategy involves thinking about who you are targeting, clarifying customer needs, defining pricing and promotion policies and delivering value, such as improving the accuracy of your mailings.
Watch this video to find out what Mourad Hamzaoui, our Go-to-Market expert has to say about what’s involved for the postal sector and how the right approach enables organizations to deliver customer satisfaction. Please feel free to contact him on LinkedIn.
Relieving the Headache of Outgoing Mail Management
Despite routinely outsourcing many non-core business activities, small businesses tend to manage their outgoing mail themselves. As businesses grow, the demands on communications increase with regular and ad-hoc mailings ranging from estimates and invoices to reminders and marketing materials; not to mention...