45 Seconds with a Customer Experience Expert
Did you know that 89% of customers switch brands after a poor experience? A customer experience describes how a customer feels after any interaction with a brand.
Understanding this involves providing a detailed analysis of each stage of the customer journey. From initial contact through purchasing, after sales support and hopefully onto repurchase. This covers the effectiveness of communication touchpoints provided for each stage.
When mapping the customer journey, the way you collect the voice of the customer is essential.
This will help you :
- Increase customer satisfaction and loyalty
- Build customer engagement
- Convert prospects into customers
Please feel free to contact Marie-Christine, our Customer Experience expert, to find out more.
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Despite routinely outsourcing many non-core business activities, small businesses tend to manage their outgoing mail themselves. As businesses grow, the demands on communications increase with regular and ad-hoc mailings ranging from estimates and invoices to reminders and marketing materials; not to mention...