Every customer interaction presents an opportunity to make the right impression , to meet customers’ needs and to build relationships that could generate revenue for years to come. Each communication is important but document creation and assembly is labor-intensive, time-consuming and can be error...
Today’s customers use a wide range of communications channels that include digital and mobile as well as traditional mail and telephone. However, managing outgoing multi-channel communications can be challenging with a lean staff and manual processes . This can be a huge drain on staff resources,...
Choice is the cornerstone of customer service . In the past, customer communication used to be limited to the telephone and physical mail. Now, consumers increasingly choose digital channels to shop, pay bills, and connect with brands. This digital influence has carried through to business-to-...
The number of different channels in which companies can communicate with their customers is at an all-time high. This creates an important challenge . Are communications being sent to each customer via their preferred channel to make the most impact and deliver value ?
As your business grows, daily activities become harder to manage. Outsourcing tasks, such as outgoing mail, can free up time that can be spent on serving customers and marketing to new prospects. Despite this, businesses often continue to manage outgoing mail themselves to save money. But...
When mistakes happen in business communications it can be embarrassing and costly. If marketing mailers don’t reach their intended recipients or if a customer receives outdated product information, it can jeopardize a business relationship. In an industry that handles sensitive information, the...
Throughout the year, a company’s outgoing monthly mail volume can vary greatly . It could be due to seasonal factors, company initiatives or issues, or simple peaks and valleys. Whatever the reason, organizations need to make quick adjustments to their mail processes to ensure their correspondence...
Businesses need to communicate with their stakeholders often in order to operate effectively. This includes everyone from customers to suppliers to tax authorities and regulators. Reaching these stakeholders efficiently and accurately is key to success.
Growing companies have to scale their mailing operations to meet increasing demand. More orders means an increase in many types of output. When this occurs companies should consider reevaluating their mailing processes to avoid potential delays and backlogs.
Ensuring that your customers feel valued is key to building a lasting relationship with them. One way to do this is through targeted messaging and personalization at every touch point. Offering specific deals, discounts or reaching them through their preferred channel reinforces you are interested...
