How to Cut Operating Costs
Operating costs are expenses associated with the maintenance and administration of a business on a day-to-day basis. This can include rent, bank charges and utilities. While the majority of operating costs cannot be reduced solely through internal actions – they often require negotiations with an external stakeholder. Taking advantage of Output Management Software (OMS) solutions can decrease unnecessary expenditure.
Understand Your Customer’s Mailing Preference
Communicating with customers and other stakeholders effectively can be the difference between lasting relationships and dissatisfied contacts. Not only do messages need to be conveyed clearly, but they also need to be sent via the recipient’s preferred channel. Many organizations continue to rely heavily on physical mail, but this incurs a number of costs – printing, storage and postage. When you consider that some customers would rather receive materials digitally because it’s easier for them, a complete reliance on physical mail is a waste of resources. Finding the right balance between physical and digital mail saves money while boosting satisfaction.
OMS Keeps Legacy Systems Relevant
Web-based OMS solutions can also standardize the output of legacy systems. Business communications can be automatically uploaded in a variety of formats. This is particularly useful for businesses that rely on multiple processing tools, such as a Customer Relationship Management (CRM) programs for sales, and accounting software for invoicing. OMS is highly compatible, meaning there isn’t a need to invest in special software. Firms can continue to use what’s best for them.
Merging Communications Decreases Postage Costs
Another cost-saving benefit of OMS is that it centralizes outgoing communications. Whether businesses are sending from one location or ten, a single portal means all communications come from one source.
When multiple items are heading to the same recipient, if traveling physically, they are collated and sent within the same envelope – saving manual labor and postage. If being sent digitally, they are all attached to the same correspondence, meaning the recipient receives one message, not multiple.
Effortlessly Fulfill Customer Communication Requests with OMS
As customers use a variety of channels to communicate, organizations must be open and able to use any as well. No one channel should be prioritized, with each recipient given the freedom to choose what works for them. When companies rely on comprehensive OMS solutions, they are able to effortlessly fulfill these multi-channel requirements, while also driving down operating costs. The money saved can be effectively invested elsewhere – in serving customers and business-growing activities.
Are All Customer Communications Created Equal?
The number of different channels in which companies can communicate with their customers is at an all-time high. This creates an important challenge. Are communications being sent to each customer via their preferred channel to make the most impact and deliver value?
Which Essential Processes Should you Outsource?
As your business grows, daily activities become harder to manage. Outsourcing tasks, such as outgoing mail, can free up time that can be spent on serving customers and marketing to new prospects. Despite this, businesses often continue to manage outgoing mail themselves to save money. But outsourcing mail...