According to United States Postal Service® statistics, 10 billion visitors went to usps.com in 2016. Those numbers speak to customers visiting to learn about information, services and tracking, but where are your business customers going to for their information, invoices or communications?
If you have ever had to stuff envelopes, you know that getting the right customer and the right communication can sometimes be a challenge. Customer A wants her bill sent to her mailbox. Customer B wants to receive all his documents via email. How does a business owner manage this dichotomy?